English . 中文      |     Student     Alumni

Diploma in Media Study


在多元媒体发展之下,如何结合新媒体与社群平台,与他人沟通共用价值、情感与经验,并建立人与人之间的联结与关系,甚至发挥影响力,“如何说故事”、“说怎样的故事”成为关键。当你掌握创新公关传播、创意内容思考的能力,就能成为富有创造力的媒体达人!

 

主修科目:公共传播与创意沟通、公共关系、行销传播、活动企划与策展、口语传播与演说、消费行为与文化、社交媒体与行销、媒体创新与创业、危机处理与沟通

 

學雜費總額: RM17,800

修業年限:2年4個月

開課學期:一月、五月、九月

 

Diploma in Media Study

Recent development in multimedia technology combining different new social media platformshas shed light on the importance of integrating shared values, emotions and experiences to establish connections and relationships between people, and even go further to exert influence. “How to tell a story?” and “what type of story to tell?” is the pivot. When you master the skills of innovative public relations communication and creative thinking, it is when you can become a creative media expert!

 

CORE SUBJECTS:
Public Affairs and Communication, Introduction to Public Relations, Marketing Communication, Event Management, Public Speaking, Consumer Behavior, Social Media and Marketing, Entrepreneurship, Communication & Crisis Management.

 

Total Course Fees: RM17,800

Duration: 2 years and 4 months